Make your WordPress site fast and efficient.
WP-Optimize is a revolutionary, all-in-one WordPress optimization plugin that cleans your database, compresses large images and caches your site.
This simple, popular and highly effective tool has everything you need to keep your WordPress website fast and thoroughly optimized!
Help boost SEO and retain customers by reducing user bounce with fewer server resources.
Trusted by over 1 million WordPress sites, this simple yet powerful plugin has everything you need to keep your website lean, clean and thoroughly optimized.
Clean the database
Keep your database clean and fast. Speed up your website
Compress images
Optimize images and keep your page load low.
Caching
Cache your pages and speed up your WordPress site dramatically.
What can WP-Optimize do?
Free and Premium Versions
Clean the WordPress database
Your WordPress database stores everything that you need for your website – plus many things that you don’t. The WP-Optimize database feature clears out all of this unnecessary data, cleans up your tables and even retrieves space lost to data fragmentation. This is the first and most basic step to a fast & efficient website.
Mobile friendly, the main database features are:
Retain data during clean-ups
Retains a set number of weeks’ data during clean-ups, just in case you need to retrieve something
Easy optimization
Optimizes without the need for manual queries. Just set it up and WP-Optimize will take care of the rest
Statistics
Displays database table statistics. Useful if you want to check your figures more closely
Automatic
Carries out automatic clean-ups. Don’t worry about forgetting to do the necessary jobs, we take all the work out of it
Enabled for admin only
Keep your site safe and secure by setting everything up so your site is only accessible by the admin
Set notifications
Automatically bulk enable/disable linkback methods so you don’t have to keep checking
Incredibly simple to use, it automatically cleans out:
Drafts
Clean up auto draft posts so your database isn’t full of old and useless drafts
Comments
Deletes Akismet and other stale metadata from comments
Trash
Removes stale post revisions and post trash
Trackbacks and pingbacks
Remain clutter free with the removal of automatic notifications, acknowledgements and references
Spam
No one likes spam, so stay clear of unapproved, spam or trashed comments with automatic deletion
Transient options
Removes temporary options, which are kept in the database for a certain period
Optimize images in WordPress
WP-Optimize also has an image optimization compression tool that uses cutting-edge lossy/lossless compression techniques to convert large images (which take a long time to load up) into compressed files saved in your image library, where they can be uploaded in an instant.
It enables you to compress PNG, JPG, WebP, GIF, BMP and TIF pictures and it’s packed with other useful features. This can help the page load much faster and significantly reduce server resources used by freeing space up.
Image optimization features include:
Restore originals function
Allows you to retrieve or revert back to your original images at any point, should you need them
EXIF data-keeping
Retain image information even once the image is compressed, giving access to the original image data
Auto-compress function
Save time by changing settings to automatically compress images as they’re added to the site. Images can also be automatically converted to the new WebP format.
Compress big files function
Big files can slow down your site. Compress images up to 64MB
Bulk compression
Compress every single existing image on your site at the same time with the press of a button
Lossy or Lossless compression options
Compress your images and choose between maximum space saving or best image quality
Caching
Caching involves keeping dynamic data in a temporary storage area so that it can be retrieved in an instant. It’s a sure-fire way to ensure that web pages load at lightning-fast speed.
Our WP-Optimize cache feature loads your WordPress posts and pages as static files, thus reducing the processing load on the web server (and preventing overload if PHP and MySQL are used), which helps to improves your website’s speed and performance. With minimal configuration, the plugin is easy to use and has a load of useful features.
Caching features include:
Cache preloading
Ensures the cache is always ready and loaded for faster loading times
Device-specific cache
Ensures the optimized page version is always served
Advanced exclude rules
Allows you to cache just what you need, by excluding logged in users, specific URLs or cookies
Browser cache
Instructs client browsers to reuse resources (HTML, CSS, JS) if no changes were made since the last request
And more to optimize WordPress
On top of the main features, WP-Optimize comes with extra functionalities to make your work easier and speed up your website:
Other features include:
Minify CSS and JavaScript
Minify CSS, JavaScript and HTML for an even better performance.
Gzip compression
Compresses HTML, JavaScript, and CSS with Gzip to reduce site load time.
Easy debugging
Enable logging, and the processes will be recorded, allowing you to easily troubleshoot eventual issues.
Backup & control your sites
Use UpdraftCentral to manage, update and backup multiple websites from one place for sites on which UpdraftPlus is installed.
Preload key assets
This feature works by using an audit to identify which resources to preload on your WordPress site.
User specific cache
Cache specific content for individual users on your membership site, such as a partially completed online course.
What people say:
Comparison of Versions
- Site licences
- Database cleaning
- Site caching
- CSS and JS minification
- Image compression
- WebP support
- Multisite support
- Advanced optimization options
- Remove unwanted images
- Lazy loading
- Optimize individual tables
- Scheduling
- Enhanced logging and reporting
- Multilingual and multi-currency compatible caching
- Geolocation and tax country for WooCommerce stores
- Compatible with tracking queries (utm_*)
- Automatically purge Cloudflare cache
- Power Tweaks
- Preload key requests
- Premium support
Free
- Licence
Starter
- 2 Licences
Business
- 5 Licences
Unlimited
- Unlimited
Included in free:
+ Database cleaning
+ Site caching
+ CSS and JS minification
+ Image compression
+ WebP support
+ Auto optimize database
+ Automatic clean-ups
+ Displays database table statistics
+ Mobile device friendly
+ Enables/disables trackbacks and comments
+ Retains a set number of weeks data during clean-ups
+ Automatically cleans up auto draft posts
+ Enabled for administrators only
Premium only:
+ Multisite support
+ Advanced optimization options
+ Remove unwanted images
+ Optimize individual tables
+ Scheduling
+ Enhanced logging and reporting
+ Multilingual and multi-currency compatible caching
+ Cache compatibility with tracking queries (utm_*)
+ Premium support
+ Power Tweaks
+ Preload key requests
+ Automatically purge Cloudflare cache
*Currencies accepted: United States Dollar, Euro, Pound Sterling
Comparison with our competitors
| WP-Optimize free version |
WP Rocket | WP Fastest Cache | WP Super Cache | W3TC | |
|---|---|---|---|---|---|
| Database optimization | #1 plugin for Database optimisation. | premium | premium | ||
| Image compression | 100% free, no limits* | Requires a separate plugin | premium | ||
| Page cache | At least as good as every other caching plugin | premium | |||
| Mobile specific cache | premium | premium | |||
| GZIP compression | premium | ||||
| Preload cache | premium | ||||
| Simple setup | premium |
* most other image compression plugins have a monthly limit