Give your WordPress Website a Turbo Boost with WP-Optimize, the WordPress Optimization Plugin from UpdraftPlus

New features, fixes and tweaks for WP-Optimize 

WP-Optimize, the WordPress Optimization plugin from UpdraftPlus has a 5-star user rating on the WordPress plugin directory and more than 1 million active installs.

In February and March 2023, we released various features, fixes and tweaks, the most significant of which offers even more optimization opportunities for existing and new customers alike.

Compress image sizes by up to 34%

WP-Optimize 3.2.13 brought new features to users, specifically the ability to convert images in the media library to the WebP format.

This feature was first introduced in 2022 however only new or uncompressed images could previously be converted. Release 3.2.13 means already compressed images can be further compressed with the WebP image format. 

WebP can achieve 26% smaller file sizes compared to PNG and 25–34% smaller file sizes compared to JPEG, and so there are huge gains to be had just by revisiting images in your library and converting them to achieve superior lossless and lossy compression with WebP. 

WebP is available in both the Free and Premium versions of WP-Optimize.

WP-Optimize Free or WP-Optimize Premium?

If you don’t already have a WordPress Optimization Plugin we recommend you get one now.

WP-Optimize has a free version and is easy to use.

It helps speed up your site by cleaning the database, compressing images and caching your site. Optimized websites means higher rankings in Google, a better user experience and therefore improved engagement with your website or business.

For added optimization you may wish to consider an upgrade to WP-Optimize Premium.

You can get a 10% discount for doing so right now, and up until 5 April so it’s a good time to consider giving your WordPress website a turbo boost.

Premium is loaded with added features like Lazy Load where images and videos load gradually as they become visible to the user. This allows a page to load much faster compared to the simultaneous loading of all web parts, without affecting the user experience.

Load webpages faster, identify orphaned images and get premium support.

Get more advanced options too, like the ability to optimize your site using the WP-CLI. Premium is compatible with WordPress multisite, WooCommerce and various other add-ons, including multilingual and multi-currency WordPress plugins.

Why-Optimize Premium?

Get 10% off WP-Optimize Premium

Get 10% off Premium until 5 April with code ‘turboboost23’ at checkout.

In February and March we also brought you

  • Improved compatibility with WP Hide. WP Hide literally hides your WordPress plugins and themes so the code can’t be seen or exploited by malicious users (3.2.11 – Premium only).
  • A fix was applied to ensure nonces are checked correctly. The fix avoids any risk of attackers tricking admin users into changing the configuration of WP-Optimize (3.2.12)
  • A security issue encountered in SimpleHTMLDOM, a third-party library was resolved (3.2.13)
  • Improved compatibility with the Advanced Custom Fields (ACF) WordPress plugin (3.2.13)
  • WebP images used in posts or pages were incorrectly being marked as unused which was corrected. WP-Optimize also now recognises where images are used in Yoast SEO, marking these as used (3.2.13)
  • Compatibility with WordPress 6.2 affecting some customers with PHP 8.x was resolved (3.2.14)

WP-Optimize completely rejects false allegations of ‘gaming’ page speed results

On Friday 26 August, Gilo Varghese, founder of Flying Proxy, a CDN, tweeted the following allegation about WP Optimize: . We were not contacted directly but learned of it a few days later when we were asked by a WordPress news site to comment.

Gijo Varghese tweet

In short, the allegation is that WP-Optimize are deliberately deceiving its users by appearing to use page speed tools like GTMetrix to be faster than sites actually are, and are doing this secretly for the purpose of making WP-Optimize look better.

Varghese then proceeded to respond to users who responded to his Tweet to ‘plug’ his company, Flying Press, which is a competitor to WP-Optimize, with a competing plugin product:

Gijo Varghese - 'Shameless Plug'

The tweet was widely circulated, and resulted in a WP Tavern article yesterday on the allegations.  This was a UK public holiday, when many of our team were away and we didn’t have time to fully investigate the allegations. We were given a few hours before publication to respond, but at that time our main WP Optimize developer was already, in his time zone, asleep.

The team at UpdraftPlus (owners of WP-Optimize) investigated today and found the allegations to be completely false.  The truth is actually the reverse – it is the allegations which have been presented deceptively, missing out obvious and key facts.

The most fundamental is that feature used to construct the claim clearly says in the user interface “…if you would like to exclude scripts from page speed tests”.  The allegation by contrast implies this is hidden only in the code.

WP Optimize Plugin

Secondly, the advanced setting used in the allegation is a valid feature, useful to find out whether the essential JS/CSS files are actually slowing down the web page or not.  i.e. It has a proper use. This feature is by default, turned ‘off’ and only enabled by advanced users who know what they’re doing.  

Joe Miles, a manager at UpdraftPlus said “the claim is the plugin is being deceptive, but it’s actually an explained setting in advanced settings which a site owner would have to decide to use, which have been used to falsely claim that WP-Optimize is manipulating things.  The setting is a valid tool for testing.  So UpdraftPlus will not be removing it and we’ve asked for the false accusations to be deleted.”

Peter Wilkinson from Divi Engine who developed Divi Nitro, (a speed performance plugin which is not affiliated with WP-Optimize, but actually a competitor), investigated the claims and said “Initially I was shocked at the news and as a competitor, thought it was bad practice to be deceiving customers.”

“Upon further investigation, I found out that it was actually far from the truth. In reality (from my research) WP-Optimize do not “cheat” pagespeed tools when you install or minify your Javascript. 

“To “cheat” the tools, you need to manually add the JS files you want to asynchronous load to a setting that clearly has the label “Use this if you have a completely independent script or would like to exclude scripts from page speed tests (PageSpeed Insights, GTMetrix…)”

Wilkinson made this very clear video to show how the untrue allegations have been unfairly presented in a way that misleads people:

“It just goes to show that you should not believe everything you read or hear. Test everything to make sure it is the truth.”  Wilkinson added.

“In my view, Gijo Varghese has used deception to promote Flying Pages and Flying Press.”

Adam Lowe, President of who was initially quoted in WP-Tavern as asking UpdraftPlus “how are we supposed to continue trusting your company with my clients’ backups when you use these deceptive and fraudulent practices?” replied today in support of WP-Optimize.  He said:

Adam Lowe tweet

Meanwhile, Andrew Palmer of WP Plugins Plus, tweeted that he believed the original claims to be false:

Andrew Palmer tweet

Summary: Gijo achieved the result that he did by using a clearly labelled expert feature with explained possible use cases to do something else. He then presented this as the normal but dishonestly hidden result of using WP-Optimize. This should never have been made a news story. We do not encourage anyone to try to “game” PageSpeed scores, and Gijo’s allegations that this is our secret intention that people would do so is unworthy, and we hope he will do the honourable thing and retract it. If any other users are puzzled by anything else in WP-Optimize, we hope that instead of stirring outrage on Twitter, they will ask us about it in a support channel.